‘Utter hypocrisy’: Tobacco giant lobbied against regulations in Africa that are mandatory in UK

The tobacco company stands accused of “total contradiction” for lobbying against anti-smoking regulations in Africa that currently exist in the UK.

African regulatory opposition

Documents seen by journalists dispatched by the company’s subsidiary in Zambia to the nation's political leaders requests plans to ban tobacco advertising and sponsorship to be scrapped or postponed.

The corporation is pursuing changes to a proposed legislation that include reductions in the recommended coverage of pictorial cautions on cigarette packaging, the removal of restrictions on flavoured tobacco products, and watered-down penalties for any companies violating the new laws.

Activist commentary

“As an elected official, I would say that they enable the defense of the British people and sustain the fatalities of the Zambian people,” said Master Chimbala.

Over seven thousand citizens a year pass away from smoking-associated diseases, according to World Health Organization estimates.

The advocate mentioned the letter was known to have been circulated to various ministerial offices and was in circulation among public interest organizations.

International corporate influence worries

This occurs during expanded apprehension about business sector influence with medical guidelines. Recently, WHO officials raised concerns that the smoking product companies was increasing attempts to weaken global control measures.

“Evidence exists of business advocacy everywhere. Manufacturer hallmarks are on postponed duty hikes in Indonesia, halted laws in Zambia and even a diluted statement at the UN international gathering,” commented the tobacco industry watchdog.

Possible outcomes

“When public health regulation doesn't get enacted because of this letter, the consequences may be suffered in lives of people who might otherwise quit smoking.”

The public health measure being considered by Zambia’s parliament includes proposals to go further UK legislation by also applying to e-cigarettes, and mandating that graphic health warnings cover seventy-five percent of product packaging.

Business countermeasures

In the letter, the company recommends this be lowered to less than half “within the WHO-FCTC recommended threshold”, postponed for minimum one year after the legislation is approved.

Global health authorities specifically advises a caution must occupy at least fifty percent of the product container front “and seek to occupy as much of the principal display areas as possible”. Within Britain, warnings are required to occupy 65% of a cigarette pack surfaces.

Flavored tobacco discussion

The corporation requests the withdrawal of extensive controls on flavoured tobacco products, suggesting that it would drive users to “black market” products. The company proposes prohibiting a smaller list of “flavours based on desserts, candy, energy drinks, soft drinks and alcohol drinks”. Every scented tobacco product have been prohibited in Britain since 2020.

The pending regulation suggests penalties for multiple violations “varying from a percentage of annual turnover to ten-year jail sentences”.

Corporate defense

In the letter, the company executive of the African subsidiary claims the corporation is focused on responsible corporate conduct” and “backs the goals of governments to decrease cigarette consumption and the related medical consequences” but maintains that “certain measures can have negative and unanticipated results.”

Campaigner rebuttal

The campaigner argued BAT’s proposed changes would “dilute these regulations so much that the necessary effect for it to produce permanent improvement in society will not be achieved”.

The reality that many such provisions operated within the UK, where BAT is headquartered, was “complete contradiction”, he said.

“We live in a global village. If I plant tobacco in my back yard and collect the yield and market the products – and my offspring don't use tobacco, but my community's youth consumes … to profit individually and all the future family lines while my neighbor's family are perishing … is in itself total emotional collapse.”

Tobacco control legislation in the United Kingdom or other countries had failed to shutter businesses, the campaigner stated. “Legislation never shuts down the industry. It only protects the people.”

Formal company response

The corporate communicator commented: “The corporation runs its activities following with relevant national regulations. Moreover, the firm contributes in the nation's lawmaking procedures in line with the appropriate structures which provide for relevant group engagement in policymaking.”

The company was “not resisting legislation”, the spokesperson stated, mentioning that young individuals should be protected from access to tobacco and nicotine.

“We support developing rules to realize planned community wellbeing objectives, while acknowledging the spectrum of privileges and responsibilities on businesses, users and involved parties,” they said, noting that BAT’s proposals “represent the situation of the African nation's economy and cigarette sector, which involves growing volumes of black market activity”.

The nation's ministry of trade, commerce and industry was approached for comment.

Matthew Thornton
Matthew Thornton

A passionate travel writer and photographer who has explored over 50 countries, sharing stories and tips to inspire wanderlust.